Building the Future of
Hospitality Hiring in ASEAN
In partnership with ASEANTA and the Indonesian Ministry of Tourism, we're standardizing and simplifying how hospitality talent connects with opportunity across Southeast Asia.
Our Mission
To improve workforce mobility and hiring quality across ASEAN's hospitality sector by making skills verifiable and portable. Built on the ASEAN MRA-TP standard, our Skill Passport lets professionals prove their qualifications once and carry them across all 10 ASEAN countries. This benefits candidates, employers, and education partners alike.
Across ASEAN, the hospitality sector employs more than 15 million people. Yet hiring remains fragmented, expensive, and exposed to credential fraud. Recruiting agents charge $7,000 to $12,000 per hire, while schools spend heavily on placement services. ProConnect was built to fix this, with a built-in ATS, AI matching, and verified credentials in one platform.
Our Partners & Backers
Our Principles
No Problem is Too Hard
We take on tough challenges and solve them with clear, logical thinking.
People First
We focus on what matters most and make intentional decisions to move forward.
Design with Purpose
We stay committed to our mission and build solutions that create real impact.
Fast Frequent Feedback
We share honest feedback openly to learn faster and improve together.
Join the Movement
Help us transform hospitality hiring across Southeast Asia.